the 
world’s first 
non alcoholic functional beers

Die weltweit
ersten Sportbiere
JETZT PROBIEREN

☰

THE WELL-BEERING COMPANY

THE WORLD’S FIRST
NON-ALCOHOLIC 
 FUNCTIONAL BEERS
OUR PRODUCTS

BREWED IN
GERMANY

Lieferung

6+ YEARS OF
PATENTED RESEARCH

Expertise

24 HRS. SUPPORT

K

MORE THAN 100,000
HAPPY CUSTOMERS

zufriedene Kunden


READY FOR YOUR
WELL-BEERING?

Health-promoting ingredients meet joyful beer characteristics: JoyBräu is maximizing well-beering around the globe. Enjoy genuine, refreshing non-alcoholic beer with functional benefits!





Functional Beer


well-beering, sports beer, joybrau, functional beer, well-beering



"The art of enjoying naturally brewed, delicious beer to support the active, healthy lifestyle."

REAL GERMAN BEER INSIDE

MEET THEM ALL

Makeup

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Protein beer Grapefruit

Natural Energy Beer - Functional Beer Beer with Caffeine

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Natural Energy Beer

Protein Beer Lemon Functional Beer Sports beer

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Protein Beer Lemon

Protein Beer Light

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Protein beer light

Vitamin Beer Health Beer Sports Beer

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Vitamin Beer

OUR PROMISE

Brewed at a traditional family-owned
German facility with more than 150 years
of experience, JoyBräu minimizes its ecological
footprint across the entire value chain, while
maximizing health benefits for you.

With highest grade ingredients
and a worldwide unique, patented process,
it is our goal to provide the best functional beer
experience imaginable.

SEE WHAT'S INSIDE

THE WELL-BEERING COMPANY

BEER WITH BENEFITS

Easy-to-drink

No hassle of mixing heavy shakes or artificial supplements - ready-to-drink anytime, anywhere!

Science based

6+ years of research with scientists from Berlin Institute of Tech. make our patented products unique worldwide.

Enjoy together

After an extensive workout perfect to enjoy with friends and get to your goal faster. 

100% natural

All our products are vegan and made from 100% high quality, natural ingredients. 
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PARTNERS IN BEER?

Do you want to become an innovation driver in your country and benefit from the unique sales potential that is JoyBräu functional beer? 

REACH OUT NOW

WHAT THE PROS SAY:

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Erfrischung trifft Performance

I am Mitch and have been a passionate runner for several years, with the goal of gaining a foothold as an ultra runner in the next few years. Especially after long and intense units, refreshment is standard. Therefore, I am especially grateful to have Joybräu as a partner at my side, because the beers are not only taste a 1A, but thanks to the sports focused nutritional values, you do not have to have a guilty conscience!"

Michael Winter

Content Creator & Runner

Functional Beer

Erfrischung trifft Performance

JoyBräu has more than convinced me. The mixture of non-alcoholic beer with proteins and BCAA's is unique. The values fit perfectly with my daily training sessions for the Hyrox competitions.

Hamun Bahadorvand

Official Hyrox Ambassador

SEE ALL REVIEWS

AWARD-WINNING TASTE

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Awarded by the International Sommelier Association in Brussels, JoyBräu Protein Beer Light was lauded as one of the best tasting beers around the world

SUPERIOR TASTE AWARD 2020

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Against hundreds of regular beers, JoyBräu's Vitamin Beer stood out and has been awarded prestigious GOLD for its crafty, hoppy flavor profile

MEININGERS CRAFT BEER AWARD GOLD 2020

Our customer
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At the "Oscars of the fitness industry" JoyBräu's concept has been praised as the most innovative fitness products of the year

FIBO INNOVATION & TREND AWARD 2018

Our customer
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The most important award in the German beverage industry. In 2021, we received the "Newcomer of the Year" award for our innovative products and successes.

ABOUT DRINKS
BEVERAGES AWARD
NEWCOMER OF THE YEAR 2021

Our customer

Non-alcoholic functional beer

Functional beer - should you even call it beer? Yes, you should! We are the first company ever to give one of the world's most loved beverages a function: with genuine value for health-conscious consumers, JoyBräu combines the categories functional food and non-alcoholic beer, thereby creating the new category "functional beer". To date, JoyBräu is the leading functional beer brand worldwide and will to continue to lead the category and shape it with innovative, patented products. 
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Healthy and functional beer brewed in Germany

All of our healthy and non-alcoholic sports beers are brewed responsibly and under the strictest quality standards in a traditional German brewery. This ensures not only the quality of our functional brews but also a delicious taste by using only natural, premium ingredients. It is our most important goal at JoyBräu to produce healthy and non-alcoholic beers for the health-conscious consumers of tomorrow.

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Functional beer for more well-being around the globe

We at Joybräu want to create a good feeling when drinking our non-alcoholic beers, which are brewed in Germany. For this we have come up with the following: Well-beering! The term "well-beering" consists of well-beeing and JoyBräu’s refreshing and non-alcoholic beer. Well-beering describes not only Joybräu's vision but also its daily mission: Deliver the world's best post-workout drink and to provide more well-beering in every life situation. A passion to which the team commits entirely and is reflected in all our products.

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Naturally brewed

JoyBräu's selection of natural and high-quality ingredients ensures that all non-alcoholic beers are vegan, low in sugar, and low in calories. The sports beers are perfect drinks pre-, during or after-workout. Functional, ready-to-drink, and healthy. JoyBräu's 100% natural alcohol-free beers strengthen the immune system and promote muscle growth and regeneration. Convince yourself and try our functional beers today!

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